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Celebrities / Kylie Jenner

Profile / Culture

Kylie Jenner

Kylie Jenner grew up in the public setting of Keeping Up with the Kardashians and developed a business identity through Kylie Lip Kits, launched in 2015 and renamed Kylie Cosmetics the following year.

Kylie Jenner in an interview portrait
Kylie Jenner in an interview portrait
Hayu · Source · CC BY 3.0

Career & style

Kylie Jenner grew up in the public setting of Keeping Up with the Kardashians and developed a business identity through Kylie Lip Kits, launched in 2015 and renamed Kylie Cosmetics the following year. Earlier clothing projects with Kendall Jenner included work with PacSun and Topshop. Beauty and fashion have therefore overlapped throughout her commercial career.

Her archive can be approached through the relationship between product photography and personal presentation. A beauty image emphasizes the face, while an event portrait may depend on the entire silhouette and the surrounding setting. Compare these formats before drawing conclusions about a single signature style. The existence of a past clothing collaboration should be dated accurately and kept separate from claims about a current position, partnership or ownership arrangement.

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